Microsoft Starts Selling the First Smart Phone With Its Windows Phone 8.1 Operating System in Europe – Lumia 930

On July 7, 2014, Microsoft® announced it would begin selling the first smart phone built on its Windows 8.1 O/S – the Lumia 930 — in European markets. The announcement on Microsoft’s web site was written by Adam Fraser and titled Lumia 930: on sale this week.

There are a few points about this smart phone worth noting:

  • The hardware includes the same Qualcomm Snapdragon processor powering the Lumia 925
  • a 20 MP Carl Zeiss Lens is included with this device
  • Nokia’s SensorCore technology is incorporated into the Lumia 930

Nokia’s SensorCore technology purports to provide App developers with a better method of obtaining sensor data, with significantly lower demand on smart phone batteries. Microsoft has already developed and released Bing Health and Fitness, which is an example of an App designed to exploit the benefit of the SensorCore technology. Anyone choosing to use this App has the option of reposing the information collected by the App in yet another process — Microsoft’s HealthVault.

HealthVault is designed to act as a hub to networks of hardware (device) and software (Apps) ISVs. A quick review of some of the HealthVault partners revealed some prominent brands, including 148 App ISVs. Prominent among these are:

  • FitBit
  • New York Presbyterian Hospital
  • CVS Caremark
  • Quest Diagnostics
  • Aetna
  • Beth Israel Deaconess Medical Centerr
  • American Cancer Society
  • American Diabetes Association
  • Managed Health Services for Indiana
  • and Buckeye Community Health Plan

On the hardware site, the HealthVault lists 233 devices. Hardware ISVs include:

  • A&D Medical
  • Bayer
  • BodyTel
  • Carematix
  • FitBit
  • Homedics
  • Sinovo
  • and Walgreens

But the new features of the Lumia 930 do not stop with SensorCore. Windows 8.1 also includes “Cortana”, Microsoft’s latest version of its speech technology. A lot has been written about “Cortana” already, but the important takeaway is this example of audible computing has already demonstrated the promise of a higher level of usefulness than its competitors, which, one would hope, is promising as a method of transitioning smart phone consumers from touch screen commands to the kind of hands free commands required to render mobile computing safer when consumers are located in vehicles.

With the Lumia 930 released for European markets, perhaps it won’t be long before Windows Phone 8.0 consumers in the U.S. will receive an upgrade to the new O/S.

Ira Michael Blonder

© IMB Enterprises, Inc. & Ira Michael Blonder, 2014 All Rights Reserved

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