Perhaps investors are changing their taste in prominent social media ISVs. Could the search for a telltale sign of promise have shifted from substantial growth in users to what may be a meaningful increase in revenue? From the after hours trading experience of LinkedIn and Twitter on February 5, ...

Despite an enormous amount of material arguing to the contrary, in this writer's opinion, telemarketing continues to provide the best return on investment of any sales lead development approach. Recent conversations with personnel from a number of prominent ISVs (active in markets related to Micr...

Analysts often compare facebook to Twitter. But does such a comparison add real value to our understanding of either business, or their industry? During facebook's most recent quarterly earnings conference call, Mark Zuckerberg reported "Messenger and Instagram both reached 200 million monthly ac...

Investors have been buying up shares of facebook stock very aggressively over the last 2 months. Their bet hinges on two assumptions: that facebook will continue to make a lot more money from advertising than had been the case in the past and their visibility on mobile devices will continue to gr...