Marketing, Promotion & Sales Consulting for Business

IMB Enterprises, Inc., Huntington, NY 11746 +1 (631) 673-2929, imblonder@imbenterprises.com

online security

Near term future consumer risks from successful malicious online activities look to grow

Despite what looks like a daily increase in the number of successful attempts to maliciously disrupt legitimate online activities, end consumers look more exposed, today, and for the near term future than ever before. Two factors contribute to this assessment: Hacker tools now include a much rich...

Ira Michael Blonder
4 years ago

Frequency and intensity of successful malicious exploits of online data call for a pooling of information between impacted parties

When hackers obtain otherwise legitimate credentials to online sites and the data repositories they contain, the likelihood of success for their efforts to depart with data they do not own is much greater -- perhaps unstoppable. Therefore it makes sense for parties impacted by these attacks to po...

Ira Michael Blonder
4 years ago

SaaS offers running in the cloud, with full featured client side apps, hit some marketing head winds

As of mid October, 2014, two recent well publicized online security events -- one related to Dropbox, the other to SnapChat and an app named SnapSaved -- illustrate cloud hosts attempting to distance themselves from app developers providing the SaaS offer in the wake of a public online security e...

Ira Michael Blonder
5 years ago

No Technology Solutions on the Near Term Horizon for a Better Defense Against Online Hacking

ISVs with popular online computing offers (notably Apple, Google, and Microsoft) have each adopted and endorsed an "App" model. This writer has a lot of conceptual familiarity with Microsoft's version of this approach. Microsoft has positioned its Office 2013 App Model as a better approach to onl...

Ira Michael Blonder
5 years ago

Secure, Cloud SaaS Offers Require Closely Managed Two Step Verification Controls

As both the number and intensity of successful attempts to subvert popular cloud, SaaS offers increases, some prominent industry experts are calling for mandatory two-step verification procedures. But, if past history provides us with any reliable metrics on the usefulness of these added security...

Ira Michael Blonder
5 years ago

Has Apple Mishandled the Question of the Security of Private Information Stored on iCloud?

Note: this post was written on September 3, 2014 In, perhaps, one of the strongest examples, in recent memory, of the wisdom of Murphy's Law, Apple finds itself 6 calendar days away from a major announcement, but the promising opportunity it presents (for Apple to advance the positive features of...

Ira Michael Blonder
5 years ago

Do Cloud App Consumers Really Want Merely a Simple Online Authentication System?

Anyone following media reports on the security consciousness of consumers of online apps, or the disinterest they exhibit in developing one, will likely be familiar with what this writer considers a long term trend to look for "something easy" to implement, even at the expense of any real promise...

Ira Michael Blonder
5 years ago

Intel Raises Guidance, is it Safe to Say the PC Market is Revitalized?

On June 12, 2014, Intel® published a press release on its Investor Relations web site titled Intel Raises Second-Quarter and Full-Year Revenue and Gross Margin Expectations. The first sentence of the release specifically noted "stronger than expected demand for business PCs". The guidance tow...

Ira Michael Blonder
5 years ago

Seventy Percent of the Small to Medium Size Business Market Apparently Remain Uncommitted to a Cloud Computing Strategy

On May 15, 2014, Microsoft's Small Business Office Blog published a post written by Kirk Gregersen, a General Manager. In this post, titled Survey finds technology is critical for small business owners but many have yet to adopt cloud solutions, Mr. Gregersen claims "[o]nly 30% of small businesse...

Ira Michael Blonder
5 years ago

With Highly Publicized Online Security Concerns Subdued, Microsoft is Poised to Move Forward

The Mashable blog has published a few articles on the online security flaws plaguing Microsoft's Windows XP O/S. In Internet Explorer Gets Its Security Patch, and So Does Windows XP, Lance Ulanoff announced Microsoft's intention to issue patches on Thursday, May 1, 2014, to fix the problems. Nume...

Ira Michael Blonder
5 years ago