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Does Google face a difficult internal challenge as it addresses the enterprise computing market with products?

Perhaps the biggest obstacle to Google for work improving its success in the enterprise computing market is Google’s approach to marketing communications. Where are the blogs? Is there an easy-to-find repository full of the kind of promotional information enterprise tech Read more ›

It Pays to Spend Time in the North American Sales Team at Oracle

On Tuesday, September 2, 2014, Brian Womack, for Bloomberg, reported a Google announcement of a name change on one of its product lines. “Google Enterprise” became “Google for Work”. The executive quoted in Womack’s article, titled Google Renames Enterprise Unit Read more ›

Gartner Releases Its First Quarter, 2014 IT Spending Forecast

On March 27, 2014, Gartner, Inc. published a press release announcing public availability of its 1Q14 IT Spending Forecast. The release mentioned some report findings: The top end market for “mobile phones” (Gartner’s term) continues to contract, while most of Read more ›